Business Advertising Blog

Advertisements for breast milk alternatives banned.
Television channels are not allowed to advertise more than 5% of the daily broadcasting time. Advertisements are not permitted to interfere with news programmes or programmes under 15 minutes. Shows between 15-30 minutes can have one advertising break, two for those from 30 to 60 minutes, three for those of over 60 minutes, with each breaking being five minutes at maximum.

The Vietnam Journalists” Association Office chief Dong Quang Tien said many print newspapers are facing financial difficulties so compilers need to be aware of the new rule.

Tien also said that it is unnecessary to force online newspapers to post advertisements on the left and right sides only because the lay-out of each site is different.

The Ministry of Culture, Sports and Tourism said that the draft Law on Advertising will be submitted to the Ministry of Justice in July and to the National Assembly in the session later this year.more